Building an outsourced payroll pipeline
An Indian payroll services firm targeting companies with 100-500 employees depended on referrals and often entered conversations without knowing whether the employer intended to review its payroll arrangements.
This is an illustrative example built from Myntmore's real outreach methodology. It shows what a strong campaign and result can look like, it is not the result of a specific past client engagement. We'll swap this for a real, verified case study as one becomes available.
Conversations that started without a real review intent
An Indian payroll services firm targeting companies with 100-500 employees depended on referrals and often entered conversations without knowing whether the employer intended to review its payroll arrangements.
Establishing review timing before pitching the service
Myntmore reached HR heads, finance controllers, and founders at suitable companies. Outreach offered a discussion about payroll operations.
Follow-ups established workforce size, current processes, service gaps, and vendor review timing.
Illustrative results across the funnel
Four proposal opportunities with real operational detail
The firm gained four proposal opportunities with enough operational detail to prepare relevant service scopes.
Myntmore's role
Identifying buyers, establishing review timing, and booking meetings. The client owned service scoping and proposal delivery.
Services used in this engagement
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