Starting product licensing discussions in Singapore
An Indian specialty pharma developer wanted to explore licensing opportunities for two products, reaching Singapore-based pharmaceutical businesses and regional teams with relevant portfolio interests.
This is an illustrative example built from Myntmore's real outreach methodology. It shows what a strong campaign and result can look like, it is not the result of a specific past client engagement. We'll swap this for a real, verified case study as one becomes available.
Ready material, limited access to decision-makers
An Indian specialty pharma developer wanted to explore licensing opportunities for two products. It aimed to reach Singapore-based pharmaceutical businesses and regional teams with relevant portfolio interests.
The client had technical material ready but limited access to licensing decision-makers.
Qualifying territory before sharing anything confidential
Myntmore identified companies with a potential therapeutic and commercial fit, then mapped business development, licensing, and portfolio leaders.
Initial outreach used a client-approved, non-confidential product summary. Interested contacts were asked about therapeutic priorities, territories of interest, and evaluation timelines.
Where the discussion progressed, the client handled confidentiality agreements and detailed information sharing. Singapore-based contacts were qualified for their actual territory responsibilities rather than assumed to cover all of Southeast Asia.
Illustrative results across the funnel
A clearer view of partner interest
Four companies entered confidential portfolio reviews, and two progressed to detailed licensing evaluation. The client gained a clearer view of partner interest and the information required to move discussions forward.
Myntmore's role
Opening licensing conversations and coordinating handovers. The client owned product evaluation, territory rights, and deal negotiation.
Services used in this engagement
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