Built a full outbound engine that books 15+ meetings/month on autopilot
A mid-size B2B services firm had tried outbound before and failed — bad lists, generic copy, zero personalisation. We rebuilt everything from scratch and made outbound their #1 channel.
The problem
The client was a 30-person B2B services firm that had run cold email campaigns in-house twice and gotten almost no results. They'd bought a list, blasted generic emails, and seen reply rates under 1%. They had given up on outbound entirely and were relying on inbound and referrals — neither of which was scaling. The core issue wasn't the channel; it was the execution. Wrong lists, wrong messaging, and no follow-up logic.
The solution
We started from zero — redefined the ICP across three distinct buyer personas, built fresh prospect lists using intent data and technographic filters, and rewrote every sequence from scratch. We also rebuilt their sending infrastructure across multiple domains with proper warm-up, SPF, DKIM, and DMARC in place. The result was a fully automated outbound engine that ran without manual prospecting.
The results
Within 10 weeks the engine was fully live and booking 15+ qualified meetings every month without any manual prospecting from the sales team. Pipeline grew 4x compared to the prior quarter. The client's head of sales described it as “finally having a system that actually works.”
“We'd tried outbound twice before and failed both times. Myntmore rebuilt everything — the list, the copy, the infrastructure. Now it just runs. We haven't touched a spreadsheet to find leads in months.”
— Head of Sales, B2B Professional Services (Growth Stage)
Services used
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